About Us

I (Anna Burke) launched Apache Rose London in June 2012. Having spent much of my youth traveling the world, I developed a fascination with the unique and interesting jewellery pieces I discovered along the way, most notably those with a Native American and tribal edge. As the trend for jewellery has steadily grown, I felt that there was a significant gap in the market for unique, luxury pieces at accessible prices, and this is where the idea of Apache Rose London was born.

The name Apache Rose London was inspired by the very fact that Native Americans were some of the pioneers of statement jewellery. With a firm belief that every women should have the freedom to express themselves through their choice of jewellery, just as tribal women have throughout the ages, I wanted to explore modern and contemporary takes on jewellery. With magpie tendencies and a passion for sourcing striking jewellery, I’m on an eternal quest to find pieces not only of a tribal nature, but those with an elegant and sophisticated edge too.

With carefully curated collections that champion the outstanding, fresh and emerging designer talent that the UK has to offer, as well as up and coming and highly acclaimed international brands, you won't find this eclectic selection of jewellery anywhere else. One thing these designers all have in common is their immeasurable talent and skill at creating the unique and beautiful.

Looking stylish aged 8
Apache Rose London
My jewellery obsession began at a pretty young age. Here I am aged 8 threading bracelets into my hair, although I have to say this look could have done with some refining
Tribal Inspiration
Apache Rose London
I have always had an inexplainable fascination with Native American culture. It 100% inspires my curation when it comes to jewellery. I have been told I look like Pocahontas on more than one occasion!
Apache Rose Peacock
Apache Rose London
I have a photographic memory for song lyrics. In fact the very name Apache Rose was inspired by the song 'Apache Rose Peacock’ on The Red Hot Chili Pepper’s album ‘Blood Sugar Sex Magik’
Anna AKA Missy Marks
Apache Rose London
Music is the other great passion in my life and I DJ at weekends under the alias Missy Marks. You can check out some of my mixes here at www.mixcloud.com/missymarks
What was I thinking!?
Apache Rose London
Im a mum of two gorgeous boys (Freddy, 4 and Jude, 1.5) and launched the business when I was pregnant with Freddy, which sure was interesting timing!
Travel Inspiration
Apache Rose London
Travel has always been a huge source of inspiration for me. I find jewellery in all kinds of interesting places far and wide. This photo was taken in a spice market in Kerala, South India
Photo love
Apache Rose London
I recently bought myself a Nikon camera and now take most pictures of the jewellery myself. I have a new found obsession with photography
Box Park Pop Up
Apache Rose London
The first Apache Rose pop up I ever did was at BoxPark in Shoreditch. This was taken on the first day it opened